Sunday, April 21, 2024
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As soon as Upon a Farm’s model enlargement reimagines milk for a brand new technology

In January, As soon as Upon a Farm made its debut into the dairy class​ with the launch of A2/A2 Entire Milk Shakes and Smoothies. Sourced from Alexandre Household Farms’ grass-fed cows, the farm obtained regenerative licensed dairy standing in 2021 for its carbon sequestering practices by way of rotational grazing, which permits for vegetation to develop deeper roots, develop natural matter (biomass) within the soil and pull carbon from the air.

Partnering with Alexandre Household Farms for its dairy line was a possibility for As soon as Upon a Farm to implement accountable and nutritious dairy merchandise that align with client preferences and values, most notably with its selection to make use of A2/A2 natural milk, which is structurally just like human milk and extra simply absorbed within the physique.

Katie Marston, chief advertising and marketing officer for As soon as Upon a Farm, stated that the entire milk shakes and smoothies concentrate on style (with no added sugar), texture and its farm requirements for natural, regenerative dairy, complementing the model’s established natural fruit and vegetable portfolio (which additionally contains three new SKUs that have been launched this month – Child & Toddler Pantry Snacks that includes fruit and vegetable puffs, coconut melts and soft-baked bars).

Of its partnership with Alexandre Household Farms and different natural dairy farms, John Foraker, co-founder and CEO, As soon as Upon a Farm, defined that the farm’s regenerative farming practices align with As soon as Upon a Farm’s dietary requirements and contributions to environmental stewardship by sourcing from suppliers that implement accountable farming.



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